2024 has been a weird year. From the unprecedented number of elections to the insane pace of innovation, we’ve all been trying to guess the future and adapt to it before it happens upon us.

But at the ami Christmas party, instead of trying to guess, we chose to marvel at the unknown. Gathered in a cosy Notting Hill pub, we were guided by the skilled hand of ‘The Unusualist’ Maximilian Somerset and watched the matter bend and shift, fishes appear, rings fly, and our colleagues’ faces light up in amazement.

Warm wishes from our magic-sprinkled Christmas table to yours. Here’s to a wonderful 2025 and plenty of enchanting marketing campaigns ahead! ✨🥂

The unusualist sprinkling some magic on our Christmas table

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